By partnering with William Hill, the well-known sports betting and gaming company, Octoplay has taken yet another big step forward in its expansion in the UK. This action follows fruitful collaborations with Flutter and Entain, enhancing Octoplay’s standing as a leading supplier in one of the world’s most regulated marketplaces.
New Games and Tailored Jackpot Solution
William Hill’s players will now gain access to some of Octoplay’s most popular titles, including Cash Link Express: Hold & Win, Lightning Blitz Supercharged, and 777 Hot Reels. A standout feature of this launch is the introduction of a custom-made version of Octoplay’s premium opt-in jackpot solution, Jackpot Hunt, designed exclusively in collaboration with William Hill. This reflects the strong and growing partnership between both companies.
Nick Vuchev, Commercial Director at Octoplay, emphasized the importance of this collaboration: “Partnering with William Hill represents a significant step in our expansion strategy. The bespoke Jackpot Hunt solution we’ve developed for William Hill showcases our ability to collaborate closely with tier-one operators to create tailored, innovative content.”
Strengthening Strategic Partnerships
Keiron Downs, Head of Gaming UK, Content Operations at William Hill, also shared his excitement about the partnership. He stated, “At William Hill, we’re always looking to enhance our gaming portfolio with high-quality, engaging content. Octoplay’s games and Jackpot Hunt align perfectly with our commitment to providing an exceptional gaming experience.”
This collaboration further cements Octoplay’s rapid expansion within Europe’s regulated markets. With licenses in the UK, Sweden, Malta, Ontario, Slovakia, Greece, and Romania, Octoplay is committed to delivering premium content through strong partnerships with leading operators.
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