Denmark’s gambling industry recorded a 7.8% increase in revenue during November, according to data from the Danish Gambling Authority, Spillemyndigheden. Total revenue reached DKK654 million ($90.7 million), surpassing the DKK608 million ($84.89 million) reported in November 2023. The monthly figure also showed a 6.0% rise compared to October 2024.
Online casinos continued to lead the market, contributing DKK295 million ($41.19 million) to the total. This marked a 17.9% year-on-year increase and a 3.9% rise from the previous month. Slots dominated the online casino segment, accounting for 77.4% of revenue. Other games, including blackjack (6.7%), roulette (6.6%), poker (3.5%), bingo (3.1%), and miscellaneous offerings (2.7%), also contributed.
Sports Betting and Land-Based Gambling Performance
Sports betting, the second-largest segment, generated DKK232 million ($32.39 million), reflecting a marginal 0.3% increase compared to November 2023. Mobile platforms accounted for 65.4% of sports betting revenue, while desktop betting contributed 14.7%. Physical retail locations made up 19.9% of wagers across Denmark.
Revenue from physical slot machines reached DKK95 million ($13.26 million), a 1.9% increase from the previous year. Gaming halls contributed 79.3% of this revenue, while the remaining 20.7% came from slot machines in restaurants. Land-based casinos earned DKK31 million ($4.33 million), showing a slight 0.8% growth year-on-year.
New Compliance Rules for Game Suppliers
Looking ahead, new regulatory requirements for game suppliers in Denmark will take effect on July 1, 2025. Under updated policies announced by Spillemyndigheden, suppliers will now be independently responsible for compliance certification. Previously, operators handled this on behalf of suppliers.
The new framework introduces dual certification for companies involved in creating and operating games. Suppliers must now secure certification both for their role as suppliers and for their business-to-consumer (B2C) activities. Spillemyndigheden outlined the updated requirements in Newsletter 58, which details seven types of certifications and their applicability based on a company’s activities.
Businesses have a six-month transition period to adjust their compliance processes and submit the necessary applications. Companies that fail to meet the July 1 deadline may face penalties or disruptions to their operations.
The regulatory changes aim to enhance transparency and accountability in Denmark’s gambling market. “The updated rules aim to reduce ambiguity by ensuring that operators and suppliers meet their independent regulatory obligations,” Spillemyndigheden stated.
The initiative forms part of broader efforts to create a fairer environment for players, operators, and suppliers. Spillemyndigheden has encouraged businesses to utilize the resources outlined in Newsletter 58 and seek professional guidance if needed to ensure a smooth transition.
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