René Jansen, Chairman of the Gaming Authority (Ksa), took to the stage at the annual Gaming in Holland conference to address some pressing concerns in the world of online gaming. Among the key points of his speech was the introduction of an impending ban on untargeted advertisements for online games of chance.
Legalized just a year and a half ago, online games of chance are relatively new to the Netherlands’ gaming scene. While this shift has created opportunities for new players to engage, it has also presented the gaming industry with a variety of challenges.
To navigate the uncharted waters of this fresh industry sector, the Ksa has established a plan to implement the ban in a phased manner starting July 1st. The regulatory body is keen on making the transition as seamless as possible for affiliates and providers affected by the change.
The Ksa’s strategy entails opening lines of communication with those impacted to evaluate the effectiveness of the ban and identify potential avenues for further modifications. As the body in charge, the Ksa is committed to advocating for high industry standards and cautioning providers against exceeding set boundaries.
Promoting Secure Data Management
One significant hurdle facing the industry stems from the providers’ lax attitude towards establishing their Control Database. This oversight is a concern for data safety, and Jansen highlighted it as a key element in the journey towards a secure and foolproof market.
With the Control Database playing a crucial role in ensuring market security, the Ksa plans to intensify its efforts in monitoring its implementation among providers.
To pre-empt and counter potential industry harms, the Ksa has embarked on an in-depth study into the duty of care and its deployment among providers. Anticipated to be released this summer, this research is a testament to the Ksa’s proactive approach towards creating a safer gaming environment.
Jansen urged providers to consider individual safety protocols and values that would enhance the overall process. These additions would inevitably differ across providers, but Jansen emphasized the importance of prioritizing safe gaming and common sense in all actions.
Reinforcing Confidence and Ensuring Accountability
A key aspect of Jansen’s message was the need to restore trust in the gaming sector. This responsibility, according to Jansen, falls on both individual providers and the sector as a whole. They face the challenge of promoting a secure environment that benefits both themselves and players.
Despite these ongoing challenges, the Netherlands’ online gambling market remains stable, as evidenced in a recent monitoring report. Credit goes to the license owners who have maintained a high degree of responsibility. This co-responsibility, Jansen pointed out, is a vital aspect of maintaining this robust sector.
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