Bodog Rebrands To Ozoon In Canada

The offshore gambling brand Bodog was rebranded to Ozoon on Tuesday, completing an overnight transition that migrated sportsbook, casino, and poker operations serving Canadian users.


Good to Know

  • Customer accounts and balances moved to the new platform during scheduled maintenance, allowing users to log in with existing credentials.
  • The Bodog name was discontinued after the owner chose not to continue licensing it to gaming operators.
  • Legal pressure has increased in Canada, including a Manitoba court ruling that Bodog had no lawful authority to offer gambling there.

Ozoon now carries forward the sportsbook, casino, and poker operations previously associated with Bodog, effectively ending a brand run that lasted close to three decades in online betting markets.

Migration Keeps Players In Place While Brand Changes

Platform maintenance began overnight to facilitate the changeover, with open wagers, casino games, and user data remaining active through the transition.
Players were told that the shift marked a relaunch rather than a closure, signaling continuity of services under a new name.

“While we are thankful for such a positive partnership for so many years, this presents us with an opportunity for us to relaunch under a different brand name,” Bodog told its users.

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Poker operations tied to Latin America are also being reassigned. Accounts from that region are moving to Ignition Poker, with balances and payment systems preserved as part of the transfer.

Depositing and withdrawal processes are expected to function as before, although some players must install updated software to access migrated poker services.

Origins In The Early Internet Betting Boom

Entrepreneur Calvin Ayre founded Bodog in the late 1990s and introduced an online sportsbook in 2000, helping drive the early expansion of internet gambling.
The company later expanded into casino gaming and poker, becoming one of the most widely used offshore betting platforms during the 2000s growth period.

Regulatory scrutiny followed as governments tightened enforcement against offshore operators. United States authorities seized the Bodog domain and filed charges in 2012, prompting the business to withdraw from that market and adopt the Bovada name for American facing operations. The U.S. government had filed felony charges to Calvin Ayre, which later got dropped.

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Canadian Grey Market Tensions Continue To Build

Bodog maintained activity across several Canadian provinces that regulators describe as part of an unregulated grey market operating outside provincial licensing systems.

Court action in Manitoba resulted in a permanent injunction ordering the operator to stop offering services or advertising within the province.

The court concluded that Bodog had no legal authority to provide gambling there and that accepting wagers from residents violated Canadian law.

Regulators have also warned that offshore platforms divert revenue from provincially controlled gaming channels and may expose players to fewer protections.

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