UK High Court Blocks Launch of Copycat Aviator Game in Win for SPRIBE

The UK High Court has sided with SPRIBE, granting an interim injunction on August 1, 2025, that bars Aviator LLC, a Georgian company, from marketing or launching a competing crash game in the UK under the same Aviator name. The ruling supports SPRIBE’s position as the original and rightful creator of the globally recognized Aviator game.

Good to know

• SPRIBE launched the Aviator crash game in 2018 and has held a UK gambling licence since 2020.
• The injunction prevents Aviator LLC from using the Aviator name or promoting its version in the UK.
• The UK court criticized Aviator LLC’s conduct as “childlike” and “petulant” during the hearing.

SPRIBE’s Aviator crash game has earned wide acclaim since its launch and is a licensed product in the UK market. But recently, Georgian-based Aviator LLC began promoting its own copycat version of the game—also using the Aviator name—and targeted SPRIBE’s UK customer base with promotional efforts.

SPRIBE quickly responded with legal action to stop what it says is a clear infringement of its intellectual property. The UK High Court agreed, issuing an interim injunction to stop Aviator LLC from releasing or marketing its game in the UK.

David Natroshvili, founder of SPRIBE, said:

“I am pleased that the highly respected UK Court supports our position and has granted an injunction preventing Aviator LLC from launching and promoting its copycat game. SPRIBE created the Aviator crash game in 2018 and is the sole owner of the game globally. We will continue to take all necessary steps globally to protect SPRIBE, our partners and players from any third parties who seek to undermine or infringe our rights.”

During court proceedings, Aviator LLC was accused of misleading the UK Court, including providing inconsistent evidence and attempting to avoid accountability by using a shifting network of licensing companies. The Court took a dim view of their conduct, referring to it as “childlike” and “petulant.”

The court found that Aviator LLC had not only infringed SPRIBE’s copyrights and attempted to exploit its goodwill, but also engaged in deliberate attempts to confuse customers and misrepresent ownership of the Aviator brand.

Broader Pattern of Alleged Bad Faith Actions

According to SPRIBE, the case in the UK is part of a wider pattern of behavior from Temur Ugulava, the Georgian businessman behind Aviator LLC and a network of affiliated companies, including Aviator Studio Group and AviGroup.

Last year, Aviator LLC filed legal claims in Georgia aiming to seize rights to SPRIBE’s Aviator branding in that country. SPRIBE has rejected the Georgian court ruling, describing the legal process as rushed and flawed, and pointing out long-standing concerns about judicial independence in the region.

Outside Georgia, SPRIBE’s trademarks remain valid and fully protected, including in the UK and EU.

SPRIBE also revealed that entities connected to Aviator LLC have approached its partners and clients, falsely claiming to own the Aviator brand while promoting their own version of the game. SPRIBE says these efforts are part of an intentional campaign to mislead the market and will be met with legal resistance.

“The Aviator game, including its features, branding, and intellectual property, are entirely created and owned by SPRIBE,” the company reiterated. “We will continue to take all necessary steps to defend our rights.”

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