Rivalry’s Revenue Drops While Losses Shrink in Q1 2025

Rivalry Corporation has taken a different direction in 2025, cutting costs and shifting its focus toward a smaller group of higher-value users. While revenue dropped compared to the same time last year, the company says the changes are already showing signs of better efficiency.


Good to know

  • Rivalry brought in CA$1.3M ($948.7K USD) in net revenue in Q1 2025, a 71% drop from Q1 2024.
  • Operating expenses were reduced by 58%, and net loss fell by 43% compared to last year.
  • Player engagement in Q2 hit record levels for deposits, wagers, and deposit frequency.

Revenue falls, but Rivalry trims losses and builds toward leaner operations

Rivalry’s Q1 2025 results reflect a clear shift in strategy. The company reported $41.9 million in betting handle but just $1.3 million in net revenue—down sharply from $2 million in Q1 2024. Still, Rivalry cut operating expenses by more than half to $2.9 million, helping reduce its net loss to $2.2 million, down 43% year-over-year.

Much of that spending included one-off items such as audits and regulatory fees. By reducing those non-operational costs, Rivalry is setting itself up for a more efficient future, according to management.

High-value players take center stage

CEO Steven Salz described 2025 as a fresh chapter, calling it the rise of “Rivalry 2.0.” He said the company is now designed for scalability, with a sharper product, tighter team, and better metrics.

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“We’ve rebuilt the foundation of the business around high-efficiency acquisition, high-value users and a proprietary product – and we’re already seeing the impact,” Salz said. “Rivalry today is not just a leaner version of itself – it’s a fundamentally different company.”

The pivot seems to be working. Rivalry reported strong Q2 player metrics: average monthly deposits per player in Q1 were 175% higher than the historical average and grew another 28% in Q2. Deposit frequency in Q1 was up 115%, followed by a further 22% rise the next quarter.

What to expect in the months ahead

Although Q1 net revenue was down and Q2 reportedly only hit breakeven levels at around $600,000, Rivalry says the groundwork is in place for stronger results. The company plans to roll out a new promotional system, expand casino engagement features, and continue reactivating players in key markets. More cost-cutting steps are also on the way in Q3 2025.

Salz added, “The engine is rebuilt.” He believes Rivalry is now operating with more discipline and stronger performance metrics, even while spending less.

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