BetMGM to Launch Family Feud and The Price Is Right Games

BetMGM has entered an exclusive partnership with Fremantle, the global content distributor behind the popular game shows The Price Is Right and Family Feud. The multi-year agreement gives BetMGM the intellectual property rights to create online casino content inspired by both shows.

As part of the collaboration, BetMGM will design customized slots, table games, and non-traditional casino offerings centered around these household names. Adam Greenblatt, CEO of BetMGM, expressed excitement about the opportunities this partnership presents. “Family Feud and The Price Is Right are two of the most popular game shows in North America, and we look forward to bringing their fun and excitement to our online casino in various exciting ways.”

BetMGM will also sponsor Family Feud and The Price Is Right during select weeks in upcoming seasons. These sponsorships will include exclusive integrations that connect the gaming experience to the television shows. According to BetMGM and Fremantle, additional details about these initiatives will be shared throughout 2025.

Suzanne Lopez, COO of Fremantle North America, emphasized the potential of the collaboration. “Our exclusive deal with BetMGM and our premier game show IP represents a significant milestone for us both. It’s all about enhancing how fans of The Price Is Right and Family Feud connect with the shows in fresh, immersive ways,” she said.

The partnership also introduces opportunities for integrated branding within casino games and TV sponsorships. Fremantle and BetMGM aim to redefine how viewers and players engage with these iconic game shows by blending their entertainment elements with innovative online gaming experiences.

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BetMGM, known for its extensive online casino offerings, already hosts over 3,500 titles across its North American markets. The operator also boasts one of the largest state-by-state exclusive jackpot networks, which includes popular games like MGM Grand Millions, Bison Fury, and Loot’En Khamun

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