William Miller, president and CEO of the American Gaming Association (AGA), has highlighted the gaming industry’s outstanding advancements in 2024. Miller discussed the industry’s current situation, stating that through October, gaming revenue had grown by 7%.
“This growth has been driven primarily by the continued expansion of online gaming and sports betting,” Miller stated. He also emphasized the resilience of traditional brick-and-mortar casinos amid economic challenges.
The industry is on track to surpass 2023’s record $67 billion in annual commercial gaming revenue. Miller noted that this growth spans all gaming verticals, showcasing strong consumer engagement and the industry’s significant economic contributions.
Engaging New Audiences and Combating Illegal Gambling
Miller highlighted the industry’s success in reaching new demographics and enhancing consumer experiences. “Our industry continues to demonstrate its strength, reaching new audiences and creating experiences that were hard to imagine just a few years ago,” he said.
The AGA has also focused on addressing illegal offshore gambling, which Miller sees as crucial for ensuring a sustainable and regulated gaming environment. He expressed optimism about ongoing efforts to curb unregulated activities.
The industry’s expansion has been further stimulated by the convergence of gaming, entertainment, and sports. According to the AGA, American sports fans will legally wager $35 billion with sportsbooks this football season, breaking the previous record of $26.7 billion.
Based on data gathered during the 2023 NFL season, this prediction emphasizes how popular sports betting is becoming. According to Miller, the industry’s foray into new markets has redefined what it means to be in the gaming industry today.
The gaming industry keeps innovating and establishing itself as a significant economic engine thanks to its outstanding performance in all sectors and effective attempts to combat unlawful gambling.
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