Evolution has forged a new partnership with Atlantic Lottery (AL), the official lottery provider for Atlantic Canada, extending its gaming portfolio to players in New Brunswick, Newfoundland & Labrador, and Nova Scotia. This agreement will bring a variety of Evolution’s popular gaming offerings to AL’s online casino platform.
Through this collaboration, Atlantic Lottery’s platform will now feature top titles from Evolution and its affiliated brands, including Big Time Gaming, NetEnt, Red Tiger, and Nolimit City. Though Ontario remains the only fully regulated gambling market in Canada, Evolution has now secured partnerships with five provincial bodies across the country, solidifying its foothold in the region.
Strengthening Presence in the Canadian Market
This new deal with AL comes on the heels of Evolution’s existing partnerships with other provincial lottery bodies like BCLC, AGLC, OLG, and Loto-Québec. With Alberta potentially moving toward fully regulated online gaming, Evolution is positioning itself as a key player in the expanding Canadian market. Jacob Claesson, Evolution North America’s CEO, emphasized the significance of this agreement, stating, “We are beyond excited to partner with AL and expand Evolution’s presence into Atlantic Canada. This deal underlines Evolution’s commitment to innovation and market leadership, cementing our role as a trusted partner for regulated markets worldwide.”
In addition to this partnership, Evolution continues to grow, recently acquiring Galaxy Gaming for $85 million and delivering strong Q2 results. However, the company faced some challenges, as it came under scrutiny in August following a complaint filed by the Culinary Union for alleged unfair labor practices.
Despite these issues, AL’s VP of Product, Michael MacKinnon, expressed excitement about the collaboration, stating, “We’re very happy to partner with market leaders Evolution to take advantage of their world-leading online casino content. As Atlantic Canada’s first choice for lottery and gambling, it’s a pleasure to bring our players this exceptional content as we continue to expand and enhance our online offering.”
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