Brian Christopher, a well-known casino influencer with a rapidly growing YouTube audience, has joined forces with SportsGrid Network, America’s first 24-hour sports betting channel. The collaboration with Christopher’s company, BC Ventures, aims to deliver engaging casino programming for SportsGrid’s upcoming Casino & Gambling Network, set to launch in 2025.
Christopher, famous for his YouTube channel Brian Christopher Slots, boasts nearly 700,000 subscribers and over 566 million views. His content features thrilling slot gameplay from casinos nationwide, drawing a diverse fan base. The partnership will include exclusive segments on SportsGrid’s new network, with Christopher adding his unique touch to enhance viewer engagement.
Expanding Casino Content on SportsGrid
The content partnership will see Christopher participate in promotional activities, including off-site projects, further broadening his influence beyond traditional social media. His popular show, known for big bets and behind-the-scenes action, will now reach even more screens. “It will be a go-to place for casino lovers of all kinds, featuring big bets, travels, and behind-the-scenes fun like never seen before,” said Christopher.
SportsGrid CEO Jeremy Stein highlighted that this collaboration represents a new chapter for the network’s programming. “Welcoming him onto the SportsGrid talent roster will significantly heighten viewing experiences while strengthening our position as a premier destination for casino gaming media,” Stein noted.
The deal will also feature content across Christopher’s FlipTheSwitch.com and SportsGrid.com, enhancing the reach of branded graphics and editorial content.
Christopher expressed his enthusiasm about the partnership, emphasizing the opportunity to create original, TV-ready content. “I cannot wait to bring my creativity to millions of screens and continue to lead as the first-ever gaming influencer to make the leap outside social media platforms,” said Christopher.
This partnership combines Christopher’s dynamic approach to casino content with SportsGrid’s expertise, promising to deliver innovative, high-quality programming for casino gaming fans. With the Casino & Gambling Network on the horizon, viewers can expect an exciting mix of exclusive segments and engaging storytelling.
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