iGB L!VE has solidified its position as the fastest-growing and most valuable business exhibition in the iGaming industry. The recent event in Amsterdam drew a record 9,788 visitors from 131 countries, marking the last edition in the city before its 2025 move to London. This impressive turnout, generating over 20,400 show floor visits in just two days, represents a 35% increase from the previous year and nearly double the attendance of iGB L!VE 2022.
Celebrating Success and Innovation
Reflecting on the event, iGB Portfolio Director Naomi Barton expressed gratitude towards the RAI Amsterdam team for their support, which has been instrumental in establishing iGB L!VE as the leading showcase for the international iGaming industry. “This was the best possible way to say a massive thanks to the team at the RAI Amsterdam for all of their fantastic support and their contributions in helping to ensure iGB L!VE’s status as the most popular and valuable showcase for the international iGaming industry,” Barton said.
The event featured over 300 exhibitors and sponsors, complemented by notable highlights such as the first iGB L!VE LaunchPad, won by Match Hype with their AI-driven sports videos. Additionally, the iGB ASCEND initiative focused on mentoring and supporting women early in their gaming careers. The introduction of the Sustainable Gambling Zone showcased the latest advancements in safer gambling practices.
The conference program boasted 21 sessions with over 50 thought leaders and industry disruptors. Notable presentations included an opening address from Michel Groothuizen, chair of the Dutch regulator Kansspelautoriteit, and an Operator Keynote by Sam Sadi, CEO of LiveScore Group. Travis Geiger, CXO and Co-Founder of WagerWire, also delivered a compelling presentation.
As iGB L!VE prepares to relocate to London’s ExCeL in 2025, Naomi Barton expressed confidence in the move, stating, “There’s no doubt that we are moving to ExCeL London in the best possible shape having set new records across the board.” She emphasized the vision to expand iGB L!VE to 30,000 visitors and over 550 exhibitors by 2028, working closely with an industry Advisory Board to achieve these ambitious goals.
The new venue at ExCeL London, known for its successful event hosting track record, provides the perfect platform for iGB L!VE to realize its growth targets and continue delivering substantial business value to its stakeholders.
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