FSB Elevates Football Betting Experience with Innovative Bet Builder

The sophisticated and totally automated Pre-Packed Bet Builder tool has been added to the sportsbook platform by FSB, a global provider of sports betting platforms. This innovative tool transforms the football betting experience by creating and publishing a wide range of pre-built Bet Builder bets inside particular matches. It is powered by FSB’s unique football pricing algorithms.

An example of FSB’s highly automated capabilities is the Pre-Packed Bet Builder. It fits in well with almost 100,000 annual games, spanning a range of elite and lesser league football on many continents in both men’s and women’s divisions. The offering exemplifies FSB’s dedication to providing a varied and captivating football wagering experience.

Collaborative Endeavor for Enhanced User Experience

The development of the Pre-Packed Bet Builder involved a multi-month collaboration between FSB’s Trading, Product, and Quant teams. The result is a sophisticated product that includes player/team props content in its core output. With a keen focus on user experience (UX) optimization, the product features a unique front-end carousel display, enhancing the overall interface for users.

Mark Wilson, Sportsbook and Trading Director at FSB, expressed excitement about the introduction of the Pre-Packed Bet Builder. Wilson emphasized that the product signifies a significant advancement in FSB’s football offerings. Early data indicates promising results, with margins exceeding 30% and enhanced player lifetime value (LTV) numbers across FSB’s partner community.

Wilson highlighted that FSB’s commitment to innovation and contemporary sportsbook technology positions the company as a leading specialist in business-to-business (B2B) sportsbook solutions.

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The Pre-Packed Bet Builder stands as a testament to FSB’s dedication to delivering cutting-edge solutions that redefine the sports betting landscape.


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