BETER Launches Partnership with Novibet Through Betbazar Facilitation

BETER, renowned for its expertise in fast betting content, particularly in sports betting and live casino, recently secured a notable partnership with Novibet. This latest agreement with Novibet adds another prestigious name to BETER’s already impressive list of clientele in the gaming industry.

Enabled by Betbazar, a global b2b iGaming marketplace, this partnership allows Novibet to access BETER’s extensive array of sports and esports content. This includes the well-received Setka Cup table tennis and the highly popular ESportsBattle tournaments, featuring competitions in eFootball, eBasketball, eHockey, and CS2.

Novibet will also be introducing the BSKT Cup league and Ping Pong Point into its offerings, expanding its live tournament repertoire with well-loved sports like ping pong and basketball. Additionally, the partnership grants Novibet access to BETER’s in-demand esports odds feed.

BETER is distinguished in the industry for providing round-the-clock live streaming of its sports and esports tournaments. Covering over 44,000 events monthly, BETER combines real-time data and odds to deliver an immersive betting experience to players on Novibet, setting a new standard in the industry.

Gal Ehrlich, CEO of BETER, commented on the partnership, saying, “Novibet is an established, high-calibre gaming tech company, and we are thrilled to see our leading sports and esports content added to its offering to players. From day one, we have focused on providing fast betting experiences to bettors as this is the content they want to engage with. Our offerings in sports through products such as the Setka Cup and esports with our ESportsBattle brand have made us a must-have partner.”

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Thanos Gkiokas, Director of Sportsbook at Novibet, also shared his perspective: “We are committed to providing our players with the best sports and esports betting experience in the market. To achieve this, teaming up with premium content providers is essential, and we couldn’t ask for a better partner than BETER. Their cutting-edge fast-betting content appeals to a wide range of player audiences and sports fans. This partnership is crucial for us and bolsters Novibet’s position as a leading destination for sports and esports betting.”

Max Sevostianov, COO at BETBAZAR, expressed his enthusiasm for the new partnership: “We’re thrilled to announce the collaboration between Novibet and our expanding network, supported greatly by Betbazar. This partnership signifies our joint commitment to driving forward and evolving the industry together.”

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