Gaming Innovation Group (GiG) Expands its Footprint in Portugal with GoldenPark Launch

GoldenPark has been launched in the regulated online market of Portugal by Gaming Innovation Group (GiG), a renowned developer of iGaming solutions. This launch, which leverages GiG’s famous player account manager (PAM) and sportsbook, strengthens the existing cooperation, which began in Spain in 2019.

Notably, the launch is a significant milestone because it not only becomes GiG’s second B2B partner brand in Portugal, following the successful launch of Betway, but it also marks the first appearance of the GoldenPark brand outside of Spain.

GiG’s platform and sportsbook solutions, which were recently named EGR’s Full Service Platform and Multi-Channel Supplier of the Year, are customized to the intricacies and severe requirements of diverse regions. GiG’s expertise rests in offering adaptable and innovative solutions for operators to navigate and excel in the highly regulated gaming industry, with licenses in 30 regulated markets and eight more in the queue.

Portugal has one of Europe’s most solid regulatory regimes for online gambling, as well as a firm taxation structure. This needs highly flexible solutions that provide market expansion potential. GiG’s customized sportsbook, which has a proven track record in France, enables sportsbook operators to alter margins and personalize their services in order to stay commercially agile and competitive.

According to the regulatory authority, Serviço de Regulaço e Inspeço de Jogos (SRIJ), the online gaming market in Portugal has enormous growth potential, as evidenced by a significant revenue increase of 24.8% YoY to €196.4 million in Q1 2023, with 28 license holders, 12 for sports betting and 16 for iGaming.

GiG Commercial Director David Bonnefous Saavdera expressed satisfaction with the expansion of GoldenPark’s online activities to Portugal. He emphasized GiG’s commitment to developing adaptable and resilient products tailored to the demands of Iberian Peninsula operators. He also lauded GiG’s experience, which enables partners to survive in multi-regulated contexts and reproduce their domestic success in foreign markets.

José A. Giacomelli, Consejero Delegado of MGA’s Online Division, expressed his enthusiasm for addressing the obstacles of Portuguese regulation alongside GiG, a crucial component in their success. He stressed their aspirations for expansion and his view that GiG’s platform will be critical in accomplishing their growth goals in the country.

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