{"id":8702,"date":"2025-02-21T06:36:11","date_gmt":"2025-02-21T06:36:11","guid":{"rendered":"https:\/\/slategray-wallaby-310340.hostingersite.com\/index.php\/2025\/02\/21\/microgaming-becomes-apricot-investments-embracing-a-new-igaming-future\/"},"modified":"2025-02-21T06:36:11","modified_gmt":"2025-02-21T06:36:11","slug":"microgaming-becomes-apricot-investments-embracing-a-new-igaming-future","status":"publish","type":"post","link":"https:\/\/casino-online-best.com\/index.php\/2025\/02\/21\/microgaming-becomes-apricot-investments-embracing-a-new-igaming-future\/","title":{"rendered":"Microgaming Becomes Apricot Investments, Embracing a New iGaming Future"},"content":{"rendered":"<div>\n<p>A pioneer in the iGaming sector since 1994, Microgaming has formally changed its name to Apricot Investments. Beginning in 2018, this rebranding signifies a move toward software solutions, AI-powered games, and deeper industry partnerships. Despite the name change, the business is still dedicated to industry innovation.<\/p>\n<p>The role of Apricot Investments in the iGaming industry has been reinterpreted. The business currently places more emphasis on platform technology and customized services for a limited number of partners than it did on making casino games alone. Despite the change, Microgaming\u2019s popular games and progressive jackpots are still accessible; they are currently run by Games Global.<\/p>\n<p data-start=\"948\" data-end=\"1294\">CEO Stephen Fisk emphasized that Apricot will still provide turnkey software solutions but with a refined focus. The company aims to offer specialized products and services to a smaller group of partners while maintaining a strong presence in casino gaming. This evolution allows Apricot to return to its core identity as a technology provider.<\/p>\n<h2 data-start=\"1296\" data-end=\"1346\">Supporting Operators with Advanced Solutions<\/h2>\n<p data-start=\"1348\" data-end=\"1683\">Apricot Investments remains dedicated to its industry partners, as demonstrated by its ongoing collaboration with Betway. The company supplies Betway\u2019s sportsbook platform, which handles an estimated 210 million bets daily. The sportsbook also attracts a global audience, supporting over 70 currencies and hosting 86 million players.<\/p>\n<p data-start=\"1685\" data-end=\"1942\">The platform\u2019s features include in-region hosting, real-time betting services, and infrastructure designed for seamless distribution. Players can access betting markets for various sports, including football, cricket, golf, horse racing, MMA, and snooker.<\/p>\n<div class=\"main-org-3-item-ins box-100 relative mb-4\">\n<div class=\"space-org-3-items box-100 relative\">\n<div class=\"box-100 space-org-3-item relative border-tb mt-1 \">\n<div class=\"space-org-3-item-ins box-100 relative\">\n<div class=\"space-org-3-item-logo box-25 relative\">\n<div class=\"space-org-3-item-logo-ins box-100 text-center relative\">\n<div class=\"space-org-logo-title-box box-100 text-left relative\">\n<div class=\"space-org-3-item-logo-box box-25 relative img-radius\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/mirax-casino\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\"><br \/>\n\t\t<amp-img alt=\"Mirax Casino\" src=\"https:\/\/igaming.org\/wp-content\/uploads\/2023\/01\/Mirax-Casino.png.webp\" width=\"50\" height=\"50\" layout=\"fixed\"><br \/>\n\t\t<\/amp-img><br \/>\n\t\t<\/a>\n\t\t<\/div>\n<div class=\"space-org-3-item-logo-title box-25 relative py-10\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/mirax-casino\/\" title=\"Mirax Casino\" target=\"_blank\" rel=\"nofollow\">Mirax Casino<\/a>\n\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-terms box-25 relative\">\n<div class=\"space-org-3-item-terms-ins box-100 text-center relative\">\n\t\t<strong>350% or 5BTC + <strong>150 Spins!<\/strong><\/strong><br \/>\n\t\t<\/p>\n<div class=\"pt-1\">New players only. Exclusive Welcome Bonus of 350% + 150 Free Spins\n<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-rating box-25 relative mb-10\">\n<div class=\"rating-box text-center box-100  relative\">\n<div class=\"space-org-3-item-rating-box relative\">\n<div class=\"stars\"><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><\/div>\n<div class=\"space-org-rating-notice relative\">Casino<\/div>\n<\/p><\/div>\n<p>\t\n\t\t\t\t <\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-button box-25 relative\">\n<div class=\"space-org-3-item-button-ins box-100 text-center relative\">\n\t\t\t\t<a href=\"https:\/\/igaming.org\/site\/mirax-casino\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\">\tVisit Site<\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>To keep ahead of market trends, Apricot is also making investments in blockchain, AI, and mobile-first gaming. AI will improve fraud detection, evaluate gaming activity, and customize user experiences. It is anticipated that AI-powered tools would revolutionize iGaming by 2025.<\/p>\n<p>Instant payments, safe player verification, and regulatory compliance are all guaranteed by blockchain integration. In light of regulators\u2019 growing emphasis on transparency, blockchain will be essential to the future of iGaming.<\/p>\n<p>Another area of concentration is mobile gaming, which is expected to grow to a value of $102.97 billion by 2025. The fact that mobile-first platforms will account for more than half of this revenue shows how popular on-the-go gaming experiences are becoming.<\/p>\n<p>Apricot Investments is establishing itself as a pioneer in the upcoming era of iGaming technology with these developments.<\/p>\n<p>The post <a href=\"https:\/\/igaming.org\/casino-news\/microgaming-becomes-apricot-investments-embracing-a-new-igaming-future\/\">Microgaming Becomes Apricot Investments, Embracing a New iGaming Future<\/a> appeared first on <a href=\"https:\/\/igaming.org\/\">iGaming.org<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A pioneer in the iGaming sector since 1994, Microgaming has formally changed its name to Apricot Investments. Beginning in 2018, this rebranding signifies a move toward software solutions, AI-powered games, and deeper industry partnerships. Despite the name change, the business is still dedicated to industry innovation. The role of Apricot Investments in the iGaming industry [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-8702","post","type-post","status-publish","format-standard","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts\/8702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/comments?post=8702"}],"version-history":[{"count":0,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts\/8702\/revisions"}],"wp:attachment":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/media?parent=8702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/categories?post=8702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/tags?post=8702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}