{"id":8522,"date":"2025-01-21T06:03:49","date_gmt":"2025-01-21T06:03:49","guid":{"rendered":"https:\/\/slategray-wallaby-310340.hostingersite.com\/index.php\/2025\/01\/21\/flutter-entertainment-sponsors-sustainable-gambling-zone-at-ice-barcelona-2025\/"},"modified":"2025-01-21T06:03:49","modified_gmt":"2025-01-21T06:03:49","slug":"flutter-entertainment-sponsors-sustainable-gambling-zone-at-ice-barcelona-2025","status":"publish","type":"post","link":"https:\/\/casino-online-best.com\/index.php\/2025\/01\/21\/flutter-entertainment-sponsors-sustainable-gambling-zone-at-ice-barcelona-2025\/","title":{"rendered":"Flutter Entertainment Sponsors Sustainable Gambling Zone at ICE Barcelona 2025"},"content":{"rendered":"<div>\n<p>At <a href=\"https:\/\/igaming.org\/casino-news\/beter-to-come-up-with-new-betting-innovations-at-ice-barcelona-2025\/\">ICE Barcelona 2025<\/a>, Flutter Entertainment will be the main sponsor of the Sustainable Gambling Zone (SGZ), which has been renamed. With Flutter playing a key role, this international event\u2014which is anticipated to draw 55,000 industry professionals\u2014will highlight responsible gaming ideas.<\/p>\n<p>The 490 square meter SGZ, which will be situated in the Fast Forward section of the show floor, will house 26 safer gambling organizations, including the Spanish organizations FEJAR and ASENCAS. The zone will hold instructional workshops on Environmental, Social, and Governance (ESG) principles and consumer protection over the course of three days.<\/p>\n<p>Flutter Entertainment, a leader in online sports betting and iGaming, has prioritized responsible gambling through its \u201cPlay Well\u201d strategy, launched in 2022. The initiative aims to equip players with tools to make informed decisions.<\/p>\n<p>By mid-2024, 47.5% of Flutter\u2019s active online customers were using Play Well tools, a significant rise from 2022. The company aims to increase this figure to 75% by 2030. In 2023, Flutter invested over $101 million in research, product development, and marketing to enhance its safer gambling practices.<\/p>\n<h2><strong>Driving Innovation in Player Protection<\/strong><\/h2>\n<p>At ICE Barcelona, Flutter plans to showcase advanced customer tools, personalized risk monitoring systems, and collaborations with expert organizations. \u201cOur customers are at the heart of everything we do, and we want them to have an entertaining, positive experience with us,\u201d said Jane Palles, Flutter\u2019s Group Head of Safer Gambling.<\/p>\n<div class=\"main-org-3-item-ins box-100 relative mb-4\">\n<div class=\"space-org-3-items box-100 relative\">\n<div class=\"box-100 space-org-3-item relative border-tb mt-1 \">\n<div class=\"space-org-3-item-ins box-100 relative\">\n<div class=\"space-org-3-item-logo box-25 relative\">\n<div class=\"space-org-3-item-logo-ins box-100 text-center relative\">\n<div class=\"space-org-logo-title-box box-100 text-left relative\">\n<div class=\"space-org-3-item-logo-box box-25 relative img-radius\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/7-bit-casino\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\"><br \/>\n\t\t<amp-img alt=\"7Bit Casino\" src=\"https:\/\/igaming.org\/wp-content\/uploads\/2023\/01\/7BitCasino.png.webp\" width=\"50\" height=\"50\" layout=\"fixed\"><br \/>\n\t\t<\/amp-img><br \/>\n\t\t<\/a>\n\t\t<\/div>\n<div class=\"space-org-3-item-logo-title box-25 relative py-10\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/7-bit-casino\/\" title=\"7Bit Casino\" target=\"_blank\" rel=\"nofollow\">7Bit Casino<\/a>\n\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-terms box-25 relative\">\n<div class=\"space-org-3-item-terms-ins box-100 text-center relative\">\n\t\t<strong>177% up to 5BTC + 77 <strong>\u00a0Free Spins<\/strong>!<\/strong><br \/>\n\t\t<\/p>\n<div class=\"pt-1\">New players only. Exclusive Welcome Bonus of 177% + 77 Free Spins\n<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-rating box-25 relative mb-10\">\n<div class=\"rating-box text-center box-100  relative\">\n<div class=\"space-org-3-item-rating-box relative\">\n<div class=\"stars\"><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><\/div>\n<div class=\"space-org-rating-notice relative\">Casino<\/div>\n<\/p><\/div>\n<p>\t\n\t\t\t\t <\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-button box-25 relative\">\n<div class=\"space-org-3-item-button-ins box-100 text-center relative\">\n\t\t\t\t<a href=\"https:\/\/igaming.org\/site\/7-bit-casino\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\">\tVisit Site<\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>The rebranded SGZ reflects a shift toward sustainability and proactive measures to prevent gambling harm. \u201cBy focusing on identifying potential risks earlier in the player journey, it\u2019s possible to prevent harm before it escalates,\u201d said Ewa Bakun, Director of Industry Insight at Clarion Gaming.<\/p>\n<p>Flutter\u2019s sponsorship also includes a contribution to ICE Barcelona\u2019s safer gambling charity fund. \u201cWe are delighted to support the Sustainable Gambling Zone at ICE Barcelona and showcase our efforts, share insights, and collaborate with stakeholders to promote safer gambling for all,\u201d added Palles.<\/p>\n<p>With its commitment to sustainability and innovation, Flutter Entertainment is poised to lead the industry toward a safer and more responsible future.<\/p>\n<p>The post <a href=\"https:\/\/igaming.org\/casino-news\/flutter-entertainment-sponsors-sustainable-gambling-zone-at-ice-barcelona-2025\/\">Flutter Entertainment Sponsors Sustainable Gambling Zone at ICE Barcelona 2025<\/a> appeared first on <a href=\"https:\/\/igaming.org\/\">iGaming.org<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>At ICE Barcelona 2025, Flutter Entertainment will be the main sponsor of the Sustainable Gambling Zone (SGZ), which has been renamed. With Flutter playing a key role, this international event\u2014which is anticipated to draw 55,000 industry professionals\u2014will highlight responsible gaming ideas. The 490 square meter SGZ, which will be situated in the Fast Forward section [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-8522","post","type-post","status-publish","format-standard","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts\/8522","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/comments?post=8522"}],"version-history":[{"count":0,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts\/8522\/revisions"}],"wp:attachment":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/media?parent=8522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/categories?post=8522"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/tags?post=8522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}