{"id":10782,"date":"2026-05-16T22:59:44","date_gmt":"2026-05-16T22:59:44","guid":{"rendered":"https:\/\/casino-online-best.com\/index.php\/2026\/05\/16\/bragg-gaming-announces-drayton-acquisition-to-grow-us-reach\/"},"modified":"2026-05-16T22:59:44","modified_gmt":"2026-05-16T22:59:44","slug":"bragg-gaming-announces-drayton-acquisition-to-grow-us-reach","status":"publish","type":"post","link":"https:\/\/casino-online-best.com\/index.php\/2026\/05\/16\/bragg-gaming-announces-drayton-acquisition-to-grow-us-reach\/","title":{"rendered":"Bragg Gaming Announces Drayton Acquisition To Grow US Reach"},"content":{"rendered":"<div>\n<p>Bragg Gaming Group has agreed to buy Drayton International in a share based deal that would add game studios, technology platforms, and access to the advance deposit wagering market in the US.<\/p>\n<hr>\n<p><em><strong>G<\/strong><strong>ood to Know<\/strong><\/em><\/p>\n<ul>\n<li><em><strong>Bragg will issue 4.5 million common shares at $2.00 each for 100% of Drayton International.<\/strong><\/em><\/li>\n<li><em><strong>Drayton brings five gaming studios and three technology and distribution platforms.<\/strong><\/em><\/li>\n<li><em><strong>Matt Davey will become non-executive chairman of Bragg after closing.<\/strong><\/em><\/li>\n<\/ul>\n<hr>\n<p>The Toronto-listed iGaming supplier expects to complete the transaction in Q3 2026, subject to final agreements. Bragg announced the term sheet on Thursday and framed the deal as part of a sharper focus on proprietary game content, data, and player experience.<\/p>\n<p>Drayton brings stakes in Boomerang at 54.5%, Dream Streak at 48.5%, Rise Gaming at 54%, Hit Squad at 37.5%, and Neotopia at 24%. It also owns or controls Arc Gaming, Vision PlAI, and 3 Shores.<\/p>\n<h2>ADW Access Gives Bragg A Wider US Route<\/h2>\n<p>The deal could change the US path for Bragg. Traditional online slots remain legal in only seven states, but Bragg said Arc Gaming and its exclusive aggregator relationship with the BetMakers tote platform could open ADW access in more than 30 US states.<\/p>\n<div class=\"main-org-3-item-ins box-100 relative mb-4\">\n<div class=\"space-org-3-items box-100 relative\">\n<div class=\"box-100 space-org-3-item relative border-tb mt-1 \">\n<div class=\"space-org-3-item-ins box-100 relative\">\n<div class=\"space-org-3-item-logo box-25 relative\">\n<div class=\"space-org-3-item-logo-ins box-100 text-center relative\">\n<div class=\"space-org-logo-title-box box-100 text-left relative\">\n<div class=\"space-org-3-item-logo-box box-25 relative img-radius\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/betus\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\"><br \/>\n\t\t<amp-img alt=\"BetUS\" src=\"https:\/\/igaming.org\/wp-content\/uploads\/2023\/01\/BetUS.png.webp\" width=\"50\" height=\"50\" layout=\"fixed\"><br \/>\n\t\t<\/amp-img><br \/>\n\t\t<\/a>\n\t\t<\/div>\n<div class=\"space-org-3-item-logo-title box-25 relative py-10\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/betus\/\" title=\"BetUS\" target=\"_blank\" rel=\"nofollow\">BetUS<\/a>\n\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-terms box-25 relative\">\n<div class=\"space-org-3-item-terms-ins box-100 text-center relative\">\n\t\t<strong><strong>Get 125% \/ $2,500 on 1st deposit!<\/strong><\/strong><br \/>\n\t\t<\/p>\n<div class=\"pt-1\">New players only. 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The company also pointed to its remote games server technology as a way to adapt to different regulatory setups.<\/p>\n<p>Bragg Technology Group CEO Matev\u017e Mazij said:<\/p>\n<p><em>\u201cThe acquisition of Drayton represents a highly strategic step forward for Bragg as we continue to expand our global footprint and invest in proprietary IP and technology.\u201d<\/em><\/p>\n<p>He added that the <em>\u201ctransaction will mark our first entry into the emerging ADW space.\u201d<\/em><\/p>\n<div class=\"main-org-3-item-ins box-100 relative mb-4\">\n<div class=\"space-org-3-items box-100 relative\">\n<div class=\"box-100 space-org-3-item relative border-tb mt-1 \">\n<div class=\"space-org-3-item-ins box-100 relative\">\n<div class=\"space-org-3-item-logo box-25 relative\">\n<div class=\"space-org-3-item-logo-ins box-100 text-center relative\">\n<div class=\"space-org-logo-title-box box-100 text-left relative\">\n<div class=\"space-org-3-item-logo-box box-25 relative img-radius\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/mirax-casino\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\"><br \/>\n\t\t<amp-img alt=\"Mirax Casino\" src=\"https:\/\/igaming.org\/wp-content\/uploads\/2023\/01\/Mirax-Casino.png.webp\" width=\"50\" height=\"50\" layout=\"fixed\"><br \/>\n\t\t<\/amp-img><br \/>\n\t\t<\/a>\n\t\t<\/div>\n<div class=\"space-org-3-item-logo-title box-25 relative py-10\">\n\t\t<a href=\"https:\/\/igaming.org\/site\/mirax-casino\/\" title=\"Mirax Casino\" target=\"_blank\" rel=\"nofollow\">Mirax Casino<\/a>\n\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-terms box-25 relative\">\n<div class=\"space-org-3-item-terms-ins box-100 text-center relative\">\n\t\t<strong>350% or 5BTC + <strong>150 Spins!<\/strong><\/strong><br \/>\n\t\t<\/p>\n<div class=\"pt-1\">New players only. Exclusive Welcome Bonus of 350% + 150 Free Spins\n<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-rating box-25 relative mb-10\">\n<div class=\"rating-box text-center box-100  relative\">\n<div class=\"space-org-3-item-rating-box relative\">\n<div class=\"stars\"><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><span class=\"star on\"><\/span><\/div>\n<div class=\"space-org-rating-notice relative\">Casino<\/div>\n<\/p><\/div>\n<p>\t\n\t\t\t\t <\/div>\n<\/p><\/div>\n<div class=\"space-org-3-item-button box-25 relative\">\n<div class=\"space-org-3-item-button-ins box-100 text-center relative\">\n\t\t\t\t<a href=\"https:\/\/igaming.org\/site\/mirax-casino\/\" title=\"Visit Site\" target=\"_blank\" rel=\"nofollow\">\tVisit Site<\/a>\n\t\t\t<\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>The acquisition follows a cost reset at Bragg. The company cut about 12% of its global workforce as part of a wider restructuring plan. Bragg said the plan would cost around \u20ac1 million, or $1.2 million, in Q1 2026, while helping deliver total savings of \u20ac4.5 million together with other changes.<\/p>\n<p>Matt Davey adds another layer to the deal. He founded and chaired Tekkorp Capital, built NYX Gaming before its sale to Scientific Games for about $631 million, and currently serves as President of BetMakers. Talks over a Tabcorp acquisition of BetMakers ended in February.<\/p>\n<p>Davey bought one million Bragg shares privately earlier in 2026 and may own around 10% of Bragg after the acquisition closes. He\u00a0said:<\/p>\n<p><em>\u201cBragg has built a strong foundation as a global B2B iGaming supplier and its planned acquisition of Drayton adds a highly complementary set of assets across games, technology and distribution that accelerate its new push to focus on being a data-rich, content-first, user experience-obsessed organisation.\u201d<\/em><\/p>\n<p>Current Bragg chair Holly Gagnon backed the chair change and said:<\/p>\n<p><em>\u201cMatt is a gaming industry luminary. I am confident that I will be passing the chair\u2019s torch into the right hands.\u201d<\/em><\/p>\n<p>The post <a href=\"https:\/\/igaming.org\/casino-news\/bragg-gaming-announces-drayton-acquisition-to-grow-us-reach\/\">Bragg Gaming Announces Drayton Acquisition To Grow US Reach<\/a> appeared first on <a href=\"https:\/\/igaming.org\/\">iGaming.org<\/a>.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Bragg Gaming Group has agreed to buy Drayton International in a share based deal that would add game studios, technology platforms, and access to the advance deposit wagering market in the US. Good to Know Bragg will issue 4.5 million common shares at $2.00 each for 100% of Drayton International. Drayton brings five gaming studios [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-10782","post","type-post","status-publish","format-standard","hentry"],"blocksy_meta":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts\/10782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/comments?post=10782"}],"version-history":[{"count":0,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/posts\/10782\/revisions"}],"wp:attachment":[{"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/media?parent=10782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/categories?post=10782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/casino-online-best.com\/index.php\/wp-json\/wp\/v2\/tags?post=10782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}